• A.V.Anoop is the Managing Director of AVA Cholayil Health Care Pvt. Ltd, the Makers of "Medimix", World’s    largest selling    Ayurvedic Bath Soap having 27 years of experience in Soap, Pharmaceutical, Cosmetics and    Food Industry.    The prospect for Business expansion has also resulted in the formation of a Business Concern    Cholayil    Products and Services. The products include Medimix Classic Soap, Medimix Transparent Soap,    Medimix Sandal    Soap, Sanjeevanam Ayurvedic Cough Syrup and Sanjeevanam Herbal Health Soap.

• Knowledge and Passion towards natural way of healing which does not have side-effects like Ayurveda has    resulted in the launching of "Cholayil Sanjeevanam", a one of its kind Holistic Healthcare Service Centre    which integrate the principles of Ayurveda, Naturopathy and Yoga.

• Quest for Business opportunities has no limits and with the rising Indian Economy the opportunity in Property    Development & Infrastructure development is increasing many-fold which has resulted to enter into the    Property Development Sector. AVA Properties Pvt Ltd. has investment projects in progress at Tamil Nadu and    Kerala    which are being planned in accordance to international standards. Presently the proposed project    includes an    apartment Project at Kakkanad, Kochi and Holiday Villas at Kuttikanam, a well-known Hill station    in Kerala    which near to the famous wildlife sanctuary Thekkady.

•  Under the banner "AVA Productions" Films, Documentaries have been produced and the list includes    "Pranayakalam" - a Malayalam Movie, "Before the Brush Dropped" - a Documentary Film focused on renowned    Artist and Painter Raja Ravi Varma, "De Ingottu Nokkiyae"- a Malayalam Movie. “Appuvin Nayagan – Spotty    (My Hero)”, Directed by Mr.Santosh Madhavan and enacted by well-known actor Shri.Charuhasan. “Paleri    Manikyam Oru Pathira Kolapathakathinte Katha”, a Malayalam Movie, Produced in Association with    Varnachithra Big Screen. “Kadaksham”, a Malayalam Movie. "Yugapurushan" – a Malayalam Movie, Directed by    Shri. Sukumaran which is based on the Most Respected Social Reformer of Kerala "Sree Narayana Guru"    enacted by noted actors which includes Shri.Mamooty, Shri.Thalaivasal Vijay, Shri. Devan, Shri SaiKumar,    Shri.Kalabavan Mani, Shri.Jagathi Sreekumar, Shri.Babu Antony, Shri.Siddique, Shri.Salim Kumar and    others.“Chaaya (The Image)”- A Short Film in Malayalam, portrays the beauty of a Father-Son relationship.    Directed by Shri. V.K. Subhash. The latest movie is “Christian Brothers”, Produced in Association with    Varnachithra Big ScreenDirected by Shri. Joshiy.